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Nguwe Wedwa Rise and Shine Talent Search 2020 Artists Entrepreneurial Workshop


 

Nguwe Wedwa’s Founder and CEO Mr Mbongeleni Mzimela organized the Artists Entrepreneurial Workshop again this year to continue empowering the youth who are in the entertainment industry. Mbongeleni’s passion and commitment to this cause drives him to keep on making a difference and positively impact the lives of the emerging talented artists so that we cannot keep on seeing starving and poor artists.

 

This year’s speakers were Philani Duma, Tzozo Zulu, Thando Nyameni, Mbongeni Ngema, Siya Ntuli and Happiness Mpase.


 


The topics explored were:

1      Music copyrights, IP – how to protect your work.

2.      The significance and benefits of live performance as an artist

3.      The digital platforms for your music and how to effectively use them.

4.      The role of Kumisa within the creative industry

5.      Nguwe Wedwa benefits for artists through their collaboration with CCIFSA

6.      How to turn your music into an income generating business

7.      Principles that can sustain an artist’s brand

 

 “As Nguwe Wedwa we are a young creatives mind group, who experience the industry challenges like everyone else who is working in this space. While we are on a journey to succeed as individuals within Nguwe Wedwa, we do not want to be the only ones at the top. We know how difficult it is, but we also know what helps us move forward and grow: this is what we are sharing in these workshops. We cannot overemphasize the importance of empowering oneself through learning from those before us. This workshop is not a talk shop, it is an empowerment programme. We invite arts entrepreneurs, not celebrities. It is their arts and entertainment industry knowledge that we seek to impart to the next generation. We share the right knowledge in these workshops, something that an artist can leave the workshop, go out and put into practice. That is how we are unique as an Artists Entrepreneurial Workshop. We wish to see good collaborations among our artists. While we are in a competitive space, we must be mindful of how we compete. Some artists obsess over being better than others instead of building relationships and creating meaningful collaborations that would generate an income. Our competition edge must be used in creating good quality, designing great artworks that stand out in the marketplace, professionally branding ourselves and honing our craft endlessly. Focusing on these is one of the healthy ways to compete in this space.” Says Mbongeleni



                                                            Nguwe Wedwa Rise and Shine Talent Search 2020  Artists Entrepreneurial Workshop was made possible through the assistance of Arts and Living Cultures.

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